FIRST DAY FRIENDS

What if the first day at a new school simply didn’t have to be so hard?

With a little help from your dog, it doesn't have to be. We created and launched an initiative in schools that allowed “the new kid” to bring their dog with them on the first day. To launch the program, we tested the theory.

AD Katie Burleson | CW Alisha Pagano | CDs Michael Cornell + Latasha Ewell | Directed by The Mercadantes | Edited by FLARE Productions Dalan McNabola

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